Skyterra Doubled their Online Bookings in 6 Months

Skyterra Website

Skyterra Wellness

Google Analytics, AdWords, Social Media Campaigns

Digital Marketing Overview

+ 500%

Email Subscribers


Online Bookings

+ 60%

Organic Search

+ 15%

Increased Session Time


The Skyterra mission is to serve the whole health of the individual. They believe that healthy living is not just for the out-of-shape or the elite, it is for everyone.  For this reason, Skyterra imagined that their brand would go beyond their on-site wellness center and extend into the digital world for everyone to access. 

Client Goals

» Increase Organic Search
» Track Website Engagement
» Grow Email Subscribers
» Multiply Online Bookings


Google Analytics Report

Acquisition & Audience Report Breakdown 
  • Bounce Rate down 14.38% (Engaging Web Design)
  • Page Views up 100.10% (Engaging Web Design)
  • Avg Session Duration up 13.59% (Engaging Web Design)
  • Conversion Rate Up Across the Board up 452.24% . (Goal Setting and AdWord Campaign)
  • Organic Traffic Sessions up 59.13% (SEO Efforts)
Goal Conversion Reports 
  • Email Sign-Ups up 501.96% 
  • Reservation Form Submissions up 204.71% 
  • Phone Calls up 41.88%

Organic Search (SEO) Metrics

Organic Traffic Update

Traffic Metrics

Traffic Sources

User Conversion Rates

Goal Completions

Newsletter Sign Up Completions

Newsletter Signups

Online Registration Completions

Online Registration Completions

Ad Spend Improvements


77% Increase in Goal Completions


50% reduction in projected wasted ad expenses.


A doubled AdWord Performance grade


Skyterra Web Design

Prepared for Growth:

With a fully optimized new website, strategic digital marketing campaigns, and carefully analyzed metrics, Skyterra is taking their business to the next level.


"Our user base has doubled since working with them, and with the new initiatives we're launching we anticipate triple-digit growth again next year."

Andrew Jacobson



"Greenstone Media has been an amazing partner.  They approach each new project and request for adjustment with our true best interest in mind. The service level of this company is phenomenal,  Greenstone responds to and resolves our many requests within 24 to 48 hours of communication and keeps us informed every step of the way.  Greenstone is your best bet for web services in Western North Carolina."

Jennifer Roberts

Park Ridge Hospital

Penrose Senior Care

"We hired Greenstone Media to develop an integrated website and online report center. We found them to be professional, creative, efficient, and reliable. I would definitely use them again!"

Rhonda Harper

Penrose Senior Care Auditors