Website Design / Branding
Located in Brevard, NC, Mastery Systems captures the attention of students all over the country, opening the door for self-coaching in a new way of thought. After years of patched together online marketing tools, Mastery Systems was in great need to unify their coaching website’s brand, online shop, email campaigns, coach directory and event registration.
Perform Major Digital Strategy Overhaul
eCommerce Shop Integrated into Site
Integrate Event Registration and Sales Pages
STRATEGIES & SOLUTIONS
Site Architecture Brand Strategy
Performed strategic site structure prototyping to organize content. Updated logo with refreshed brand artwork and created a branded infographic. Light-weight animations for sophisticated fade effects and hovers. Product layouts with sharp photography and customer reviews.
Install and configure WooCommerce with custom templates to manage all eCommerce functionality and integrate with InfusionSoft for easy checkout and email marketing management.
Installed Event Management software that integrates with WordPress. Customized the software to connect to sales pages and Infusionsoft registration forms. Used Calendar and List view formats for event searches.
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Bend of Ivy Lodge
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