College and Higher Education

Digital Marketing Strategies

We Have Generated Over 100+ Enrollments for Our Clients. Here’s what we can do for you:

 

Customized strategy to meet your unique needs

→ Technical & SEO audits to boost performance 

→ Content & Messaging audits to drive engagement

→ Paid Ads audits to maximize your budget

 

 

Not sure what strategy is best for growing your programs? Schedule a free strategy session and learn more about our custom Enrollment Marketing Blueprint!

Clarify your message and branding

Attract and engage more students

Create strategic, targeted content

One-Size-Fits-All Doesn't Work

Our customized Enrollment Growth Blueprints are fine-tuned to fit each client's needs. In general, most colleges and higher education institutions need a combination of the following strategies to improve their enrollment marketing return on investment (ROI). 

Clear Messaging

  • Capture your audience's attention using student-centered messaging.
  • Utilize the power of storytelling to keep your audience engaged on your website.
  • Ensure your message is clear and consistent across all efforts, from recruitment outreach to email marketing and social media.
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Lead Generating Assets

  • Create reciprocity and build trust by providing valuable, helpful content.
  • Build your student leads list by capturing email addresses in exchange for providing free bonus content.
  • Establish your program or institution as the guide and authority in your space.

Fastest Enrollment
Growth Solutions

  • Marketing Assessment & Enrollment Growth Plan
  • Effective Enrollment Funnel Setup
  • Premium Content Marketing
  • Social Media Ads
  • SEO Campaign
  • Google Ads
  • Monthly Reporting & Support

Learn More

Find the right marketing strategy that increases your student leads, improves your enrollment rate, and grows your programs.

Over the years, we've noticed that many colleges struggle to find the right strategy to consistently increase their student enrollment numbers.

We know how discouraging it can be to put a lot of effort and budget into marketing efforts and not see the expected results. You try strategy after strategy and nothing seems to work.

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  • Digital Ad Campaigns on Google, Facebook, and Instagram
  • A content strategy that provides helpful information to prospects
  • A strong social media presence that makes prospects want to belong to your College
  • SEO strategy that keeps your college's name in front of the competition

Enjoy Enrollment Growth, Just Like They Did:

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What These Colleges Said After They
Executed Effective Marketing

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"Does a word exist that means even better than fantastic? If not, we need to invent it and apply it to these conversion rates!!!! Great news!"

Charles Wyatt

Limestone University

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"Greenstone Media helped us create the right marketing strategy and plan to help us hit our enrollment growth target numbers for the School of Law and School of Business. Very impressed with their work and would definitely recommend!"

Lisa L. Snedeker

Wake Forest University

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"We have worked with these guys for 4 years. They are our secret weapon for enrollments from digital campaigns."

Tony McFadden

Chattanooga College

Shanina Guyton

"I found the marketing workshop, strategy, and plan to help us grow our academic programs to be very helpful. It gave us a great foundation for building out our web pages and marketing our different academic programs. I really like how simple you all made the process, and we have seen growth! Thanks again for everything!"

Shanina Guyton

Georgia Southern University

Are You Ready to Increase Enrollments?

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1. Get A Marketing Assessment & Enrollment Growth Plan

Our team will perform an online audit and marketing assessment. We’ll use smart data from this to determine which marketing efforts will work best for you.

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2. Launch Your Enrollment Marketing Campaign

Armed with our data and custom plan, we’ll execute your growth campaign to meet your enrollment goals.

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3. Enjoy Enrollment Growth!

With the right plan in place, you’ll successfully grow your online presence, increase student enrollments, and grow your institution.

higher education enrollment marketing services

Download Our eBook,
“The Story Students Buy”

A lot of colleges feel misunderstood by their prospective audience, and don’t know how to effectively market to them. In this eBook, you’ll learn the 7 elements of crafting a story that will get more students to enroll!

 

Why Greenstone Media?

We know you want your marketing plan to increase enrollments. We also know that you're not in the higher education field only to enroll more students.

You're in this because you want to help people broaden their horizons, switch careers, get a promotion, or get a job that simply allows them to support their families. You help make that happen, and by doing so, you help improve lives and develop America's workforce.

And we LOVE that.

higher education marketing agency
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Greenstone Media is an Asheville-based, award-winning agency that helps colleges and universities implement the effective marketing they need for attracting, nurturing, and enrolling more students. We're passionate about helping institutions like yours, and as a StoryBrand Certified Agency and HubSpot Certified Partner, we have the inbound marketing experience to help you succeed.

Schedule a demo today to see what an effective marketing plan can look like for your programs.

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Ready to achieve the growth you deserve?