Varia

Website Design & Development

BACKGROUND:

Featuring trattoria-style Italian fare, Varia serves as a combination lounge, piano bar and tasting room in the heart of Norfolk, VA.  Designed with a luxe interior complete with an open kitchen and reclaimed chandeliers, we needed to develop a website that showcases its strengths including a portal for reservations and events.

BUSINESS CHALLENGE:

Varia needed updates for their website that gave easy access to the following:

A Restaurant Portfolio for Showcasing Menus and Services

Subscription Forms to Keep Patrons Up-to-Date with Email Campaigns

Eventbrite Integration for Simple Event Planning and Ticketing

THE SOLUTION:

  • Branding & Product Templates

    Product, collection and case study templates were designed to be easily duplicated and adaptable to new purposes. Planning and strategies were incorporated that enhance client agency-- allowing complete and efficient site maintenance by the client.

  • 3rd Party Integration

    With a suite of powerful tools at our disposal, everything from event registration to reservations becomes easy to manage. Research is an indispensable component of powerful web design, so when we find a tool that works well, our clients gain mileage.  With Mailchimp Email Campaigns and Eventbrite and Dine-time integrations, site management becomes a pleasure.

  • WordPress Powered

    WordPress, our CMS of choice, is a remarkably potent web platform. Providing high SEO rankings, ease of updates and comprehensive theme customization, WordPress facilitates complete developer/client agency. With these powerful and intuitive tools, clients are able to update their site and maintain their Google search rank after just one short training session.

RESULT:

The website now has event planning and ticketing capabilities that increase sales for Varia. Site management is much simpler, and Varia's vast menu appears as great online as they do in person.

"Our user base has doubled since working with them, and with the new initiatives we're launching we anticipate triple-digit growth again next year."
Andrew Jacobson
CEO, 1800MD

"Greenstone Media helped us get a website that worked! They also responded to and resolved our many requests within 24 to 48 hours of communication and kept us informed every step of the way. Greenstone is your best bet for web services in Western North Carolina."
Jennifer Roberts
Advent Health

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Penrose Senior Care Auditors

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Susan Walters
Bend of Ivy Lodge

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David, LONE MOUNTAIN FARM INC.

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