Morning Coffee Counseling

Clear Brand Messaging and a Website that Works

BACKGROUND:

Morning Coffee Counseling offers compassionate, virtual mental health counseling for adults, specializing in depression, grief, and general talk therapy. With years of experience, Matt provides personalized, patient-focused care in a non-pushy, supportive environment. Serving rural communities, he is dedicated to making quality mental health support accessible through convenient telehealth sessions.

BUSINESS CHALLENGE:

Morning Coffee Counseling was in need of a website to boost their online presence and bookings. As a new business, Matt wanted a plan to attract more clients and build credibility.

Goals

Reach more people in need of quality, accessible counseling and therapy services.

Grow the business enough for Matt to transition into this full time.

Build a professional, user-friendly website with a marketing plan to help build awareness and drive growth.

THE SOLUTION:

To strengthen its online presence and connect more meaningfully with clients, Morning Coffee Counseling worked with us to implement a comprehensive digital strategy centered on clarity, professionalism, and empathy. At the heart of this strategy was a clearly defined brand message—developed using the proven StoryBrand framework—that effectively communicates the warmth and expertise Matt brings to every session. A new website was also launched, featuring a clean, intuitive layout that reflects the brand’s values and guides visitors toward taking the next step. The result is a credible, user-friendly online experience that helps attract new clients and supports long-term growth.

THE RESULTS

A Clear Brand Message

A Website that Works

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Inbound Content Marketing:

Ready to achieve the growth you deserve?

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