Posts by amanda

Toccoa Falls College Digital Marketing Campaigns for Growing Traditional Programs 232 Enrollment leads generated 9,544 new website traffic visitors generated 15% Increase in enrollments BACKGROUND Toccoa Falls College is an accredited, independent, coeducational four-year liberal arts institution chartered by the State of South Carolina. Toccoa Falls College is a Christian non-denominational institution. Its programs lead…

Shorter University A marketing campaign tailored to promote modern-day education using digital channels. 115 new enrollment leads generated 17% increase in enrollment growth Pre-Med, and Graduate degrees Promoted BACKGROUND Shorter University is a Christ-centered, four-year liberal arts university committed to excellence in education Founded in 1873, Shorter University is a Christ-centered, four-year liberal arts university…

Chattanooga College Modern Digital Marketing Strategies for Contemporary Education 10X increase in average monthly leads Doubled overall enrollments Significant ⅔ reduction in cost per lead Achieved 400 enrollment leads per month BACKGROUND Chattanooga College enables students to begin their careers sooner with focused, industry-specific degrees. By investing less time and money, students gain practical training…