Posts by GreenstoneMedia
How to Know When It’s Time to Update Your Company Logo
Your company’s logo is the first thing most customers remember when they think of your business. A clear, appealing company logo will not only attract customers, but also make your brand stand out among the rest because customers will understand exactly what you do at a glance. If your logo doesn’t reflect your company and…
Read More5 Tips for Higher Social Media Engagement
There’s no easier way to reach a massive audience than social media. With billions of users and potential customers around the world, it’s almost irresponsible not to have your brand present on social media. But just having an Instagram account isn’t enough—you need an engaging social media presence that will stand out among your competitors…
Read MoreWhy Your Business Needs A Website That Works
There are very few businesses out there that don’t have a website, and for good reason. But there’s no point in having that website if it doesn’t do its job! Your business needs a website, but not just anything—a website that works for you. Whether you’re a new business, one of the holdouts that do…
Read More4 Reasons Why Your Company Needs a CRM System
Whether you’re a new business or a well-established one, it’s critical that you’re always looking out for ways to stay relevant and improve the way your organization operates. Keeping on top of current technology is a key part of this. One of the best ways to show your customers you care while also taking advantage…
Read More7 Common Web Design Mistakes to Avoid
Few things can do more to set your website apart than having exceptional web design. Potential customers will naturally trust a website that is easy to use, up-to-date and looks professional. Unfortunately, the other side of the coin is that when your web design isn’t up to the standards of your competitors, your company can…
Read MoreHow to Create an SEO Gameplan
If you’re involved in online marketing at all, you’ve heard of search engine optimization or SEO. It’s straightforward in theory; including certain words or phrases in your content that are frequently searched will make that content rank higher across various search engines. As a result, you’ll get more traffic. Even better, that traffic will be…
Read MoreHow to Get Ahead of Your Competition with Blogging
When done right, blogging can elevate your brand and give you a distinct voice that rises above the crowd, no matter how good your competitors are. You can use blogs to present a message, but blogs are about more than that—a good blog will give you the opportunity to show viewers your values, your sense…
Read MoreHow to Choose A Good Blog Title
You know you’ve written good content and you have a blog post that will resonate with people. So why isn’t anyone clicking? The truth is, no matter how great the subject matter of your blog is, the vast majority of casual viewers won’t get past the headline. Your blog title is extremely important, and you…
Read MoreWhy your Company Needs Good CRM
CRM stands for customer relationship management. This integrated, data-driven software solution has the potential to improve how you interact and do business with your customers. A CRM system is a digital tool that you and your team can take advantage of to streamline your workload in all kinds of ways. Beyond that, CRM systems will…
Read MoreWhy Colleges Should Switch To HubSpot
A lot of higher ed institutions are wondering, “How can I better utilize my CRM (Customer Relationship Management) tool so leads are nurtured more effectively and enrollments increase?”. The answer? Switching to Hubspot. As a Hubspot Certified Partner, we understand that most higher ed institutions are confused by their CRM and don’t get to utilize…
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